In this External Linking diagram you will see exactly how to link a site that is set up using our super effective WordPress site structure as taught in the Blogging Underground 12 Step Success Strategy training.

This strategy is VERY EFFECTIVE because it helps both visitors and search engines understand what the site and it’s pages and posts are about!

My external linking diagram is the key to understanding how to launch a new site so that it can quickly dominate Google for your target keywords so it stays on top for a long time.

This is working in 2014 and there is no reason it will stop working! These kinds of links are still what work best to get top rankings for your keyword targets!

Hi it’s Mike Liebner here and I updated this important blog post to make sure you understand how to use the External Linking Diagram I created for the 12 Step Success Strategy Training for Blogging Underground members.

Here is a direct link to the PDF file: 

> External Linking Diagram PDF Download

In the diagram I show you how to get a new site off the ground with the best kind of one-way non-reciprocal backlinks pointing to your most important URL’s using 16 of the Blogging Underground Announcement Blogs (we have over 200 to choose from on servers all over the world!).

Your website will have super powers if you do it the right way.

To start promoting a new site you only need to post 3 or 4 of your articles in the BU Blog Network that are properly targeting your exact keywords with one way links pointing to each of your most important pages! That’s a good start and will get a new site and your new pages indexed fast!

It’s really easy to get these inceredibly powerful 1 way links when you know how (and have access to our powerful blog network!).

Another strategy I suggest you employ with a new site in 2014 is to make sure you have some good social signals coming in too when you launch your new site, such as links to your best pages from Twitter, Facebook and Pinterest (IF YOU HAVE IMAGES TO PIN).

Every time you add a new page or post on your site – make sure you tweet the URL link on Twitter and post on Facebook and if it has an image on the page – pin on Pinterest.

If you don’t already have accounts set up yet, it’s easy to set up on these important social platforms which are great for linking to all the new stuff that you publish – on your main site – and also to backlink your backlinks!

Hot Tip – YES – backlinking your backlinks is incredibly powerful and even more important than ever to get an edge in 2014! In fact the BU blog network is perfect to use to backlink to the pages out there that are linking to your site!

Since Google indexes Facebook now more than ever – why not use the BU Blogs to link to your posts on Facebook? It’ll make sure Google finds them faster and understand what the page is about and therefor send more juice to the content page you have linked!

You only have ONE chance to start off a site the right way. Don’t blow it!

This BU external backlinking diagram makes it easy to follow this strategy. If you don’t start off a new site the right way you just might blow it.

> External Linking Diagram PDF Download

Sorry – but it’s not so simple as simply getting a couple of low budget links from comments or blasting directory submissions – you need to get the right kind of links if you want your web site to become an authority and achieve critical mass and get tons of targeted traffic.

It’s so much easier to do the right things when you have over 200 blogs in the Blogging Underground Network of Announcement blogs to use any time you need a good link!

Best wishes for your online success!


Not a BU member yet?

Be sure to check out the Special Quarterly Deal – it’s only $33. a month to join Blogging Underground right now!

More details and the secret purchase link is HERE


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Jul 26th by Mike L

In SEO – sometimes TOO MUCH of a GOOD THING can be BAD!

Let’s discuss sitewide factors in WordPress Blogs that you may not notice – but Google does!

While on page SEO factors may have dropped slightly in their overall importance for rankings since the algo updates the past year or so, it is still very important to structure your site the right way and make sure that what you are putting on your pages is not hurting your overall reputation with Google.

One way to make sure that websites that are made using WordPress blogs are Google-friendly is to make sure that what we do that appears site wide on our blogs does not make them appear “over optimized” – keyword stuffed – or made for SEO purposes instead of building our sites and adding content for the purpose of pleasing our visitors.

Sites need good on-page SEO but MUST also be visitor friendly.

Very often when I evaluate websites that BU members are building, I will notice an overly aggressive presentation of what the site is about. Sometimes the webmasters of the sites are taking what is taught in the Blogging Underground 12 Step Success Strategy too literal. They go too far!

What I mean is that while I may say _____ is very important and you should do ____ – it does not always mean that if a LITTLE IS GOOD a LOT is better!

When something important is HAMMERED or done to EXCESS it can work against you!

I know I keep harping on this but the algo updates that hurt a lot of people with exact match keyword web sites do not like it when web pages or links are TOO PERFECT or overly optimized or simply have too much of the same thing!

One example would be having an out of whack keyword density on your page for excessively used keyword phrases that are too high.

In other words if Google sees your main target phrases are being repeated excessively it will hurt you!

This especially applies to keywords that are THREE WORDS or longer!

While your intention may not be to stuff keywords, it is very easy to get an excessive keyword density when you start adding up the various components that make up web pages. This is especially true when you use a CMS like WordPress or Joomla where they do things for you on every page of the site (widgets – sidebars – headers – footers etc.)

If your site has dropped in rankings are you are struggling to get it back on top – it may be that your on page SEO is too good! Your pages and site (or even links) may be over optimized for SEO!

So let’s look at how categories and tags can help you or hurt you.

Take categories and tags in a WordPress blog for example.

Category Links on a WordPress blog lead to menu pages for posts that have been categorized and linked for that word or phrase.

This is a category page for “backlinks”:

http://blog.bloggingunderground.com/category/backlinks/

I suggest creating 2 or 3 Categories for each post that you make – however you can go up to 5 or even more – but be careful and don’t do too many – it may be too aggressive.

Every category you create for a blog post will add a MENU PAGE to your site.

Tags are similar and are links to menu pages for blog posts that are “tagged using words and phases.

I suggest up to 5 tags for each post that you make. Anything between 1 and 5 is good – just don’t do too many because every tag you create will create a WEB PAGE MENU for that tag. Your site can grow and start to get cluttered with a lot of the same or similar content on pages. Especially if there is just one post on each tag page!

It’s easy to get overly ambitious and try to include as many of your keywords in a lot of the categories and tags you create when you publish posts on your blog.

If done in a smart way this can help you, but if done too aggressively, over using your keywords in categories and tags can throw your on page keyword density way too high.

And the bad news is that if you have widgets and such that show your category links and tag links on the page you can screw up an entire site as the links may be on every page site wide!

When I evaluate sites I often see this “over optimization”.

The categories are TOO SPECIFIC and not BROAD enough. The categories are often too long and often identical to the main target keywords of a site and in some cases DUPLICATES of TAGS on a site.

Categories should be BROAD and represent the related words that Google associates with a topic – ie LSI (latent Semantic Indexing) – not merely repeat the site keywords!

For example – if you have a site with a main keyword target of “Search Engine Optimization Tutorials” you should try NOT to over use any of the sub phrases repeatedly in your categories!

Categories = broader related topics

Tags = very specific keyword phrases

Instead of using the sub phrases from your site name or primary target keywords – try to create broader categories using words that make sense and help organize your site and don’t simply appear to be efforts to repeat your keywords as often as possible.

For the main keyword target of “Search Engine Optimization Tutorials” I would use broader categories to organize my site posts such as:

SEO Software

Web Traffic

Search Engines

Search Engine Optimization Tips

Promotion Techniques

Social Marketing

etc.

Just don’t hammer SEO and Search Engine Optimization in every category! That can radically change the on page keyword density!

Too much of a good thing is not good.

By the way – quick tip – if you want to check your web page URL’s to see what the keyword density is try out the free AUKDAT tool!

It’s a Keyword Density Analyzer Tool that shows how often 1 word – 2 word and “3 word phrases” appear on a URL.

http://www.articleunderground.com/webmaster/

AUKDAT will also show you other things like how many times the keywords are in your anchor text and so forth. Good stuff!

OK – so the categories should be for helping visitors and not entirely for SEO – make them broader and help people find your articles. Google will score your page higher and you’ll also get the added benefit of ranking for more different keywords because your pages will have more variety!

What about tags?

OK – this is a big one!

I often see people over doing the tags and hurting themselves by being too aggressive.

What do I mean?

Well – tags are similar to categories in a blog in that they are LINKS to menu pages that list the posts that have been tagged for those words.

Every tag links to a menu page for the keyword that is tagged.

Here is a tag page for pinterest:

http://blog.bloggingunderground.com/tag/pinterest/

There are links to articles that have been “tagged” for pinterest.

It’s good to be a little more specific on your tag keywords – however if the keyword is so specific or unusual it may just add a lot of extra junk pages to your site.

A good rule of thumb is that if the keyword you are tagging is likely to be used again – go ahead and use it. If it is unlikely you will ever add another post for that tagged keyword – don’t do it.

Also – hold back on the overly long keyword phrases in tags. Yes – tags can be more specific than categories – but still – you don’t want your site to end up with too many similar menu pages for the tags that have only one post on them.

Also – since the tag links may appear in tag clouds in widgets and/or at the bottom of post pages – you really need to be aware that if your tags are too similar they will change the keyword density and possibly push your pages into the over-optimization zone!

So tags are good when done right but be careful to not over do it!

Just remember that SEO can be good in moderation – but sometimes TOO MUCH of a GOOD THiNG can be BAD!

> Have you seen the Layers of Links Video? It’s filled with SEO tips!

Feb 27th by Mike L


Pinterest is very powerful and has a huge following.


Pinterest should be considered as a possible ranking and traffic generation method – especially for those of us building sites and doing SEO and webmaster duties.

We need those social signals coming in too – not just pure links from regular websites! Pinning your pages with pics on Pinterest will help establish powerful social signals for your websites.

iStock_000011927016XSmallUse the power of Pinterest for traffic and linking

Every time I add a new page or post to one of my sites I try to make sure and “pin it” on Pinterest! It’s easy and is a really important social signal to send to Google!

Take a look at my Pinterest page and “follow” if you can! Pinterest is a monster right now with over 272 million pages indexed by Google.

Since Pinterest is very popular it can send a decent amount of traffic and also has the potential to go viral when people share or repin and the pic starts spreading like wildfire!

Another benefit is that the page with your image gets linked on Pinterest and indexed by Google PLUS you can even add additional text and links to that page as well!

So – if you don’t already have a free account at Pinterest – go get one and start pinning your web page images!

http://www.pinterest.com/mikeliebner/

Oh – and if you can – follow and repin a few of the images at
my Pinterest account. That’s how we start getting the action going!

When you follow others they follow you and it starts a soiral of activity! You can also connect other social accounts like Facebook so your pins show up on Facebook too. That’s a time saver!

Best wishes for your online success!

Related: Get the free BU Backlinking Diagram – the right way to do your linking!

 

 

Nov 16th by Mike L

What we all need more of right now is some SMART SEO!

I just wrote a nice article for my IM Promote Website called Is SEO Safe or just SMART?

It all started with a question from a customer who wanted to join Blogging Underground but wanted reassurance it was “safe. (Read the rest of this entry…)

Sep 13th by Mike L

Linking Tips for Brand New Domains

Do you need to worry about the keywords used in the anchor text on brand new domains?

I was just asked by a Blogging Underground member who was following the 12 Step Success Strategy Training about how to link a brand new site and whether we should VARY the first links that are coming in so the link text is not all the same.

My response is different depending on whether the domain name has the keyword phrase in it or not.

Is it an exact keyword domain (aka exact match domain)

If your domain is something like:

WordPressSEOTips.org

Then your MAIN TARGET keyword should be WordPress SEO Tips

If it is an exact match domain you should initially be linking to establish the main target keyword for the home page and domain name.

You actually want to start off with a high % of exact keywords in the links. It’s natural.

IF it is an exact match domain!

I’d say 3 out of 4 OR even 4 out of 4 for the example above – WordPress SEO Tips is good to start for a the domain WordPressSEOTips.org – since the domain name is the EXACT KEYWORD.

On a new site it’s NATURAL to link to the exact keyword of a domain name.

It is NOT natural to link a KEYWORD that is NOT the domain name.

If your domain name is NOT the keyword – then you shouldn’t do it 4 out of 4.

That is NOT natural.

For the most part if you are using exact keyword domains, I don’t think it is necessary to worry about link text variations on a new site until you have a higher number of links coming in.

Just make sure you try to stay away from doing any one thing 100%

4 out of 4 is nothing to worry – 9 out of 10 is nothing to worry about – but 40 out of 40 is a pattern that will stick out like a sore thumb!

as more links are coming in you increase the variety and you start to include more different keyword targets. Add an extra work. Shuffle the order of the link text.

For an exact keyword domain that is brand new and getting it’s first links I’d keep it tight and do a HIGHER % of “exact keywords” for the first 10 or so links coming in.

8 or 9 out of 10 with the exact keyword in the domain sounds about right.

Then as you get on the first page for your traget keyword and start moving up, you can mix in a few more links that are variations (extra word etc.)

Now – you may start to drop in ranking initially when this happens – but it should level out over time and you’ll move back up as all the pages with links come in and start to get crawled and indexed.

Once you get a large number of links coming in, you will need a better overall variety of text links- including some links with anchor text that are not so good…

Less than ideal links with text such as click here for ZZZ, Visit at http://www.domain.org etc

It’s only natural for a site to get links that are NOT PERFECT.

GETTING ALL PERFECT LINKS is NOT NATURAL!

PLUS as you get more than a handful of links coming in you will need a natural mix of different link types.

I’d say when you start to get more than 20 links coming in you should make sure at least a few are coming in that are nofollow links such as those from bookmark sites and from social sites like pinterest, facebook, twitter etc.

As a site becomes established the patterns start to be revealed more and more.

The patterns will show when you hit a CRITICAL MASS of lots of text links coming in.

We don’t know the exact number, but it’s pretty clear with the newest algo changes they do expect variety and reward for it!

Now – what about if a domain does NOT have the keyword in it?

Well – in that case you need to be more careful and make sure you do not have too many links coming in that are NOT in domain name.

It’s natural for keywords in domains to be in the link text – it is less COMMON for text links to a home page that are NOT in the domain name.

If your brand new domain is something like HappyTimesByErnie.org and you are linking heavy for WordPress SEO Tips and nothing else – well you might just get in trouble pretty quick and get flagged as an “evil doer” and have little chance at ever ranking for that keyword until the ratios are more natural which could take a long time to correct (if you even figure it out!)!

So – the moral of the story is – that the 12 Step Success Strategy Training here at Blogging Underground suggests going for EXACT KEYWORD DOMAINS for a good reason.

Exact Keyword Domains are easier to get to rank for the keywords in the domain!

And we focus on doing what is the easiest! You’ll get on top faster and stay there longer if you get an exact keyword domain and follow the training here at Blogging Underground!

This stuff works! It still works and will continue to work!

More info and a special $99. offer for Blogging Underground can be found HERE

Dec 12th by Mike L




    A Very Important Concept